The company has developed a set of resources that control and direct its objectives to a fruitful results for all stakeholders:

  • Innovation & creativity.
  • Human and financial resources.
  • Understanding marketing and its information.
  • Targeted profitability.
  • Productivity and development.
  • Achievements of the Management and contribution in development.
  • Achievements of the workforce and improve it.
  • The social, general, and moral responsibilities of the company.
  • Available technology.